Cover Story

For the growth of any business, it is very important that that business or manufactured product is recognized on a large scale and for this, proper publicity of that business or that product through various mediums is as important as the manufacturing of that product. Apart from advertising in print and electronic media, exhibition also has a very important and decisive role in these mediums.
In recent years, the influence of exhibitions has been increasing in every business sector and why not? Through these events, while the producers get an opportunity to display their products, various types of traders, businessmen and customers who come to see this exhibition get to see the entire products related to their field under one roof. Here all of them can directly contact the manufacturer and inquire about the product and establish a strong and permanent business relationship. Apart from this, the biggest advantage that a manufacturer gets by participating in such events is that he gets a chance to immediately test his products on the criteria of customers and compare the quality and price of his own products with the products of other participants. There is also an opportunity to make comparisons on the basis of quality, which helps in the development of the product in future and helps a manufacturer not only to survive but also to move forward in today's competitive era. To make a mark in the world market, we should participate in world-class major international exhibitions because importers from major countries of the world visit there and if we have to make our products recognized in every corner of the country, then we should take part in the major trade shows of the country. One should participate because even after searching, one can find buyers from dealer-distributors and chain stores, and one can get direct contact with the export supplying and buying agencies, that is, hundreds of contacts with so many identities and businesses are made in just 3-4 days. Are. In this way, participation in such events not only brings recognition to your business on a larger level, it also provides an opportunity to continuously grow your business. In this issue, detailed information has been given about various schemes offered by MSMEs and mainly about PMS (PROCUREMENT AND MARKETING SUPPORT) scheme, which will definitely be beneficial in taking your business forward.
"Sail Market Info" is organizing its 14th Indian Houseware Show 2024 on 6-7-8 July 2024 in Bengaluru city, a big prosperous market of South India, to reach all your new and old products to thousands of new customers and to give you a new identity. We are going to provide you a golden opportunity by organizing this event. We have full confidence and strong hope that you will definitely participate in our show to give more momentum to your business by making your products known. Based on our 24 years of experience, we will definitely be successful in bringing more and more buyers from India and abroad for your product. “Steel Market Info” is always with you, dedicated to the continuous growth of your business.